GIO PONTI was born in Milan on November 18, 1891. He graduated in architecture at the Polytechnic Institute of his city in 1921. He would work, over six decades - from the twenties to the seventies - not only in architecture, but also in the fields of painting, design, teaching, journalism. Designing and promoting quality through exhibitions and magazines were univocal objectives for Ponti and for his sense of the future. His first “neoclassical” architectures, from the house on Via Randaccio in Milan to the Maison Bouilhel in Garches, Paris, date back to the 1920s. From 1923 to 1930, he was the artistic director of Richard Ginori, whose entire production he renewed. Ceramics was always Ponti’s favorite exercise.